Photography to bring your research story to life
visual ethnographies and photojournalism for consumer insights, market research + field researchFor when your agency or consulting firm needs compelling storytelling imagery to accompany the qualitative and quantitative research you’ve been doing for white papers, syndicated reports, presentations, case studies, life stage studies and brand studies.
Project 24
A PORTRAIT OF AMERICAN LIFE
PHOTOGRAPHED FOR SMARTY PANTSFrom Smarty Pants: “Project 24 is a groundbreaking inquiry into the daily lives of Americans ages 2 to 92. The mixed-method study of nearly 6,000 participants reveals critical insights about how consumers spend their time and what they value. This is an intimate portrait of a day in the life of real Americans – from toddlers to seniors; everything from family breakfast rituals to commuting behaviors to going out for drinks with friends – in this immersive and unfiltered look at how Americans sleep, work, play, study, shop and more. The intent is in understanding the human journey – one that is anchored in meaningful stages of life rather than simply age.”
